Social & Digital Marketing Consultant
Candescent
Candescent is the leading cloud-based digital banking solutions provider for financial institutions. We are transforming digital banking with intelligent, cloud-powered solutions that connect account opening, digital banking, and branch experiences for financial institutions. Our advanced technology and developer tools enable seamless, differentiated customer journeys that elevate trust, service, and innovation. Success here requires flexibility in a fast-paced environment, a client-first mindset, and a commitment to delivering consistent, reliable results as part of a performance-driven, values-led team. With team members around the world, Candescent is an equal opportunity employer.
Digital Marketing Manager will lead the planning, execution, and optimization of integrated digital marketing programs, with social media and brand amplification as a core focus. This role is responsible for elevating the company’s digital presence through compelling content, strong visual storytelling, coordinated internal communications, and data-driven campaign execution.
This position is both strategic and hands-on, working across social, digital campaigns, light design execution, and internal communications—partnering closely with content and communications to ensure a consistent, high-impact brand experience.
Responsibilities:
Social Media Strategy & Execution
Partner with the Director of Content to co-own and evolve the company’s social media strategy across LinkedIn and YouTube
Develop and manage social content calendars aligned to editorial themes, campaigns, announcements, and cultural moments
Create platform-appropriate copy, visuals, and short-form assets that drive engagement, visibility, and thought leadership
Partner with subject matter experts, executives, and Director of Content to translate ideas into compelling social narratives
Serve as the internal expert on social trends, tools, formats, and performance optimization
Visual Content & Graphic Support
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Support the development of digital and social creative assets, including:
Social graphics and visual templates
Campaign and event assets
Internal communications visuals
Collaborate with the communications and brand team on larger brand initiatives while executing lightweight, day-to-day creative needs independently
Ensure all visual assets adhere to brand guidelines and elevate the overall digital aesthetic
Internal Communications & Employee Amplification
Partner with Internal Comms, HR, and Leadership to support internal announcements, campaigns, and storytelling
Support employee advocacy initiatives to amplify company news, culture, and thought leadership externally
Ensure consistent tone and clarity across internal and external digital communications
Digital Campaign & Content Activation
Collaborate with communications and brand team to activate content across social and digital channels
Support multi-channel campaigns including social, email, website updates, and event promotion
Assist with content distribution strategies to maximize reach, engagement, and impact
Analytics, Reporting & Optimization
Define KPIs for social and digital programs tied to brand and campaign goals
Track and analyze performance across social and digital platforms
Provide regular reporting and insight-driven recommendations to stakeholders
Test and iterate on formats, messaging, and channels to continuously improve results
Qualifications
Bachelor’s degree in Marketing, Communications or Business
4–6+ years of experience in digital marketing or social media–led marketing roles
Proven expertise building and scaling social media programs for brands
Strong copywriting skills across short- and long-form digital content
Experience creating or supporting visual assets using tools like Canva, Adobe Creative Suite, or similar
Familiarity with internal communications, employee engagement, or employer branding
Working knowledge of digital marketing analytics and performance measurement
Ability to balance creativity with data-driven decision-making
Statement to Third Party Agencies
To ALL recruitment agencies: Candescent only accepts resumes from agencies on the preferred supplier list. Please do not forward resumes to our applicant tracking system, Candescent employees, or any Candescent facility. Candescent is not responsible for any fees or charges associated with unsolicited resumes.