Product Manager

Smartsuite
Smartsuite

Product

Posted on Nov 10, 2026
Business operations

SmartSuite for the Product Manager

The Product Manager owns a product or area: strategy and roadmap, discovery and requirements, backlog prioritization, launch coordination and the analytics and feedback that show whether the product delivers. They connect customers, engineering, marketing and leadership.

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What you own

The Product Manager owns a product or area: strategy and roadmap, discovery and requirements, backlog prioritization, launch coordination and the analytics and feedback that show whether the product delivers.

  • Set product strategy and maintain the roadmap
  • Run discovery and capture requirements and feedback
  • Prioritize and manage the backlog with engineering
  • Coordinate releases and launches with marketing and support
  • Track product analytics and outcomes
  • Report product performance and roadmap status to leadership

Reporting lines

Who this role reports to, who reports to them, and the peers they work with most.

Reports to

Chief Technology Officer

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Direct reports

Works closely with

Engineering Manager

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Marketing Operations Manager

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Customer Success Manager

See the role

Model Owner

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How SmartSuite supports the Product Manager

The Product Manager owns a product's strategy, roadmap and backlog, and is held to account by the Chief Technology Officer, customers and the engineering team for whether it delivers. SmartSuite keeps a Product Manager's roadmap, requests and release plans linked to the work behind them, so priorities are argued from evidence and status is never reassembled by hand.

Own the roadmap, the backlog and the launch

Vision, OKRs and epics in one plan

Product vision, goals, OKRs, roadmap and epics live in one workspace, each epic linked to the objective it serves. When leadership asks why a feature is on the roadmap, the line from strategy to ticket is already drawn.

Product Management suite
RICE scores instead of the loudest voice

Evaluate opportunities with RICE, MoSCoW or your own scoring model so prioritization is explicit and repeatable. Sales requests, support escalations and discovery findings are weighed on the same scale, and the score sits on the record for the next debate.

Product Management suite
Release gates that check readiness

Features move from idea through design, development, QA and release with acceptance criteria and readiness standards enforced at each gate. Sprint and release workflows assign the work and update status automatically, so launch day is not the first time anyone checks documentation.

Product Management suite

Stay connected to engineering, marketing and success

Engineering sees the priority, you see the progress

Engineering, Design, Sales, Support and Leadership share one view of priorities and timelines. The Engineering Manager works the backlog you ranked; you watch feature progress, risks and dependencies move without a status meeting to find out.

Product Management suite
Customers told when their request ships

Feature requests and NPS trends from the Customer Success Manager and support are triaged centrally and linked to the feature that answers them. When that feature ships, success knows which customers asked and can close the loop with them.

Product Management suite
Launch notes drafted for marketing with the AI Assistant

Release notes, summaries and announcements are generated with the AI Assistant from the features in the release, then handed to the Marketing Operations Manager and support in the same record. Conversations, files and approvals stay attached to the launch.

Product Management suite

Show leadership outcomes, not activity

Roadmap status without the slide rebuild

Real-time dashboards show feature progress, release status, risks and dependencies per product line, so the leadership update is a view, not a deck built the night before. Portfolio-level insight shows where resource is going across products.

Product Management suite
Decisions with a traceable history

Prioritization decisions, scope changes and approvals are tracked with full traceability, which matters when privacy-by-design, accessibility or EU AI Act obligations shape what the product must satisfy. The rationale is on the record when a regulator or customer asks.

Product Management suite
Risks and dependencies surfaced through linked work

Upstream and downstream dependencies between features, teams and the Model Owner's work are linked, so a slip in one place shows its effect on the release before the date is missed. Leadership sees the risk early, with the mitigation beside it.

Product Management suite

Roadmap. Maintains strategy, roadmap and release plans linked to the work that delivers them.

Backlog. Manages the backlog and feature requests with prioritization and status visible to stakeholders.

Feedback. Captures customer feedback and feature requests from success and support in one place.

Reporting. Reports product analytics and roadmap progress to leadership.

Products this role uses most

Product Strategy & Roadmapping
Define product strategy, prioritize initiatives, and manage roadmaps that stay in step with delivery across product, engineering, and leadership.
Explore this product
Product Backlog & Feature Management
Capture, prioritize, and manage product features in one backlog with live visibility for product and engineering teams.
Explore this product
Customer Feedback & Feature Requests
Capture customer feedback and manage feature requests in one system that feeds your product backlog and roadmap.
Explore this product
Agile Project Management
Plan and deliver work with Agile methodologies, using sprint management, backlogs, and live dashboards for your teams.
Explore this product
Product Analytics & Insights
Measure product performance, track feature adoption, and gain actionable insights with real-time analytics.
Explore this product
Product Release Management & Planning
Plan and manage product releases with release records, milestone tracking, readiness approvals, and dashboards across teams.
Explore this product

Industry reference

Product management follows practice frameworks from the Pragmatic Institute and SVPG rather than a regulatory standard, but regulation shapes what a product must satisfy: privacy by design and by default under GDPR Article 25, accessibility under the ADA (WCAG 2.1 Level AA for state and local government web content and apps from 26 April 2027) and the European Accessibility Act (Directive (EU) 2019/882, transposed by June 2022), the EU AI Act's obligations for providers and deployers of AI systems, and FDA oversight of software as a medical device.

Each of these lands on the roadmap as a requirement with a date, which is why prioritization decisions and scope changes need a traceable record.

Related roles

Chief Technology Officer

See the role
DEEPEN YOUR KNOWLEDGE

Explore Further

Guides and definitions from the GRC Knowledge Center and the What-is glossary, chosen for this role.

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What's new

Frequently asked questions

The Product Manager owns a product or area end to end: the strategy and roadmap, discovery and requirements, backlog prioritization with engineering, release and launch coordination with marketing and support, and the analytics and feedback that show whether the product delivers. They report product performance and roadmap status to leadership. The role sits between customers, engineering, marketing and leadership, and most of the work is keeping those four groups looking at the same plan.

Product Strategy & Roadmapping maintains strategy, roadmap and release plans linked to the work that delivers them, so a roadmap item is not a slide but a record connected to the backlog items and releases beneath it. When the Engineering Manager's team reprioritizes, the roadmap reflects it; when leadership asks why a theme slipped, the linked work shows where. Release Management & Planning carries the same items into the release plan, so one change propagates rather than being re-entered.

Product Backlog & Feature Management manages the backlog and feature requests with prioritization and status visible to stakeholders, so the Product Manager and the Engineering Manager work from one ordered list and sales or support can see where a request stands without asking. Agile Project Management supports the sprint cadence on the same items. Prioritization decisions are recorded on the item, which makes the trade-offs defensible when a stakeholder challenges the order.

Customer Feedback & Feature Requests captures customer feedback and feature requests from success and support in one place, so what the Customer Success Manager hears on a renewal call lands in the same queue as support tickets and sales asks. The Product Manager can see how often a request recurs and which customers raised it before deciding whether it earns a place on the backlog, and the person who raised it can see the outcome.

SmartSuite reports product analytics and roadmap progress to leadership from the roadmap and backlog records, with Product Analytics & Insights holding the outcome measures beside the work. The Product Manager can show what shipped, what moved and what the metrics did afterwards in one view, rather than assembling a deck from several tools. For a Model Owner or a Marketing Operations Manager who need the same facts for their own reporting, the view is shared.

SmartSuite holds the roadmap, backlog priorities and feedback as one connected record set; whether engineering tracks sprints there using Agile Project Management or in its own tooling, the Product Manager keeps the plan and the reasons behind it in one place. Getting started needs the current roadmap, the backlog as it stands and the feedback channels from success and support. Most teams begin with the backlog and feedback queue, then build the roadmap view on top.

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